Again, nope. Not what end to end encryption means. That’s just HTTPS.

Because that’s plainly not what end to end encrypted means. That’s just HTTPS.

if Kohler is the other end of your transmission

They’re providing the service. End to end encryption maintains an encrypted communication channel between two clients that the service provider cannot decrypt.

By your definition, all HTTPS traffic would be end to end encrypted.

The term “end to end encryption” is just not applicable to this context and using it as marketting to users in order to give them a false sense of security is disingenous.

That’s not what end to end encryption means. All encrypted transmissions are not end to end encrypted.